Seven brides for seven brothers? Not quite, but here are seven things you should know about social media, from our recently-completed blog series: Social media is a communication tool, not a magic wand Peekaboo! Yes, there are risks It’s (almost) all about the conversation The best argument against using social media All about the tone …
Author: Tim Jones
7 Things You Should Know About Social Media No. 7: There Is No Mystery
This is the final post in Webstruxure’s “7 Things You Should Know About Social Media” series. So naturally, it’s the best one, because it contains the best news: there is no mystery about social media.
7 Things You Should Know About Social Media No. 6: All About The Tone
Are you calling the cat for dinner or telling off the dog that’s chasing it? Are you whispering sweet nothings to a loved one, soothing an unhappy child, or delivering a verbal report to your boss on the progress of your company’s most important contract?
7 Things You Should Know About Social Media No. 5: The Best Argument Against Using Social Media
In previous posts, I’ve been giving you a lot of reasons why your business or organisation should become active in social media. Now, here is the other side of the coin: doing social media properly takes time, perhaps a lot of time, and if you don’t have the time to do it properly, it may …
7 Things You Should Know About Social Media No. 4: It’s (Almost) All About The Conversation
So let’s say your business has got a social media presence – Facebook page, Twitter account, LinkedIn profile, YouTube account… whatever works for your business. Now what?
7 Things You Should Know About Social Media No. 3: Yes, There Are Risks
The most common argument we hear from businesses and organisations against having a social media presence is that the risk is too high: “as soon as we get on social media, people will come flocking to post nasty comments about us. And then our Comms team/CEO (delete one) will go ballistic.”
7 Things You Should Know About Social Media No. 2: Peekaboo!
Peekaboo! (Or, you might not see social media, but it sees you.) If you have children, you might remember playing the “peekaboo” game with them when they were small. You look at them, then hide your face, then uncover your face and then say “Peekaboo!” or “I see you!”.
7 Things You Should Know About Social Media No. 1: Social Media Is A Communication Tool, Not A Magic Wand
Many New Zealand businesses are unsure about social media. They’re unsure about its benefits, and unsure about its risks. We find that many of our clients have established a social media presence and don’t know what to do with it, or feel they should be on social media but don’t know how it would help …
Site Porter: We Rescue Your Stranded Website
The problem of a stranded website We all know how it’s supposed to work. You develop a shiny new website, host it in a modern content management system, update it regularly, keep your users happy, keep your boss happy, and get a big bonus at the end of the year. But all too often, especially …